Beatrice Ferri, Digital Strategist, has written in to say this year’s MedComms Day is already proving another productive Wednesday, at Remedica!
Thirteen members of the team were in Barcelona last week running a meeting for 1600 doctors interested in thromboembolic disease. Not only did we help front-line doctors to discuss practical patient management with many of the world’s leading experts, but we also engaged our audience with some informal learning via a networking fair featuring ‘wheel of fortune’, ‘hook a duck’ and the ‘clot-buster’ coconut shy! Today we’re busy wrapping up a very successful event by preparing an evaluation report, showing exactly what delegates thought of the meeting. We’re also preparing all of the slides presented at the meeting for download by delegates via a link sent in next week’s Eblast, which we’re also preparing!
Right now, several of our medical writers are in Madrid for EULAR (a major, annual, international rheumatology congress) attending advisory boards, where they will be capturing the thoughts of expert thought leaders on a variety of topics. Later today they will be making a start on writing up their reports.
Back in the office, the rest of the team are occupied with a variety of tasks, including creating slide decks for training client Medical teams on a new indication for their drug, to be delivered by webinar-type training sessions, a live training event for the US affiliate to be held in 2 weeks’ time, and via the client’s in-house global slide repository. We’re also finalizing an extensive presentation we have created on competitive intelligence for a product, showing the place and need for the product within the treatment landscape, as well as how the product indirectly compares with key competitors in terms of mechanism of action and clinical data, within the context of the differing study designs and populations. Additionally, we’re reviewing a paper in order to develop a short presentation that will highlight the key data from the manuscript, ensuring the client knows the latest data and is primed to discuss the details with their colleagues and customers alike.
Another task we’re working on is to develop three oncology symposium agendas for the same client. Working out how to present core information in ways that appeal to three very different audiences is a challenge! The fun bit is thinking of ideas for interactivity, to keep the session engaging. Bingo, anyone? And among all of that, there are weekly teleconferences to attend today to update clients on the status of their (numerous) projects. Happy MedComms Day everyone!