The Twitter experience in 2019

June 13, 2019

About this time each year I now add a few words about what happened on Twitter during yesterday’s #MedComms Day.

This year we saw a whole lot more activity (record numbers for reach and active individuals) and much of it was really engaging.

Once again I’ve captured the 2019 #MedComms Day Twitter stream here as a PDF document and it makes for fascinating browsing.

[DOWNLOAD THE PDF – Warning: it is 169 pages and a 70 MB file!]

The TweetReach report for #MedComms over the last few days (essentially nothing much happens other than on #MedComms Day) shows 303 contributors, 1,158 tweets, reaching 330,706 accounts and clocking up 1,350,072 impressions, which once again sounds like quite a lot for small specialist business community.

[DOWNLOAD THE PDF – this one is only 78 pages and a 2.8 MB file!]

The comparison with previous years can be seen below.

As I always say, what exactly it means in practice is another question. I’ll leave you all to ponder that one. Many thanks anyway to all the “Tweeps” who did join in.

Looking back:

In 2012 when we started, Twitter wasn’t mentioned

In 2013 we had what I referred to at the time as “a small but steady stream of tweets” and I listed 30 of us [Download the 2013 Tweet Stream]

In 2014 we saw a significant jump in activity [Download the 2014 Tweet Stream]

In 2015 we saw a massive jump in activity – [DOWNLOAD THE TWEETREACH REPORT ]

In 2016 we saw another big jump in activity – [DOWNLOAD THE TWEETREACH REPORT ]

In 2017 we saw more activity again – [DOWNLOAD THE TWEETREACH REPORT ]

In 2018 we saw more activity again – [DOWNLOAD THE TWEETREACH REPORT ]

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The morning after MedComms Day 2019

June 13, 2019

On 12 June 2019 we celebrated A Day in the Life of MedComms, supported by Media Contacts. Contributions came in from around the world and were published here as they arrived throughout the day whilst over at Twitter we saw a steady stream of messages using hashtag #MedComms (see image below and I’ll post more about the Twitter experience separately).

Browse through the many posts and see what you think. Overall, the variety was quite impressive, and together they provide an insight into daily working life in MedComms. Hopefully everyone had a little fun along the way.

This is the eighth year we have undertaken this exercise. Please let me know if you think it’s still worthwhile.

I’d really appreciate hearing your comments and feedback either posted here or sent direct to me at peter@networkpharma.com

Many thanks to the many who participated and supported us, one way or another.

I hope you enjoy the stories. Scroll down, use the search box or use the menu to the right hand side to read more about A Day in the Life of MedComms.

Cheers

Peter Llewellyn, NetworkPharma Ltd, founder of the global MedComms Networking Community and Curator of the 2018 Day in the Life of MedComms.

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We’ll say goodbye for now

June 13, 2019

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I make no apologies for re-using my standard text below from previous years. I can’t see straight anymore! Good night, one and all.

I need some sleep and it does look like we’re finished here for the day. So I am calling a halt to our MedComms Day 2019. It’s been interesting but a lot of work again. Hopefully it’s provided a useful insight into the specialist business we call MedComms and been a bit of fun for everyone as well.

Please note, I’m very aware I now need to go back over some of the postings and tidy the content. Please feel free to email me at peter@networkpharma.com and point me at any errors that need fixing if you spot them before me.

I’d welcome comments and feedback so please do leave comments here or contact me directly. I am, as always, happy to chat anytime.

Meanwhile, please keep the conversations going on Twitter using hashtag #medcomms and join us at the MedComms Networking Facebook page and the MedComms Networking LinkedIn Group as well. Anyone working in or around MedComms is welcome to join in with the activities of the MedComms Networking Community.

Goodnight from us, wherever in the world you are now. I need a drink!

Cheers

Peter Llewellyn

Winding down in San Francisco

June 12, 2019

So, it looks like #MedComms Day 2019 is winding down quickly now. Before he went on holiday, our regular west coast contributor, Tim Collinson, Business Unit Head, West Coast, Fishawack Group, prepared a short message for us to make sure we ended the day in the right place and on time! Thanks, Tim.

Hello from the world’s largest life sciences cluster (according to the California Life Sciences Association)!  I’m enjoying a week’s break from my busy #MedComms role in the San Francisco Bay Area (pre-writing this message so that I can enjoy the offline great outdoors).  A wonderful team at Fishawack means reliable cover for each other when we want to recharge our batteries.  And this week’s battery charging will be the energy for next week’s UC San Diego Extension’s ‘Expert Strategies and Skills for Medical and Scientific Communication’ Professional Workshop – a gathering I’m looking forward to, where I’ll be participating in a panel discussion with some friendly familiar faces and experts from California biotech, academia and agency, on trending topics in medical and scientific communication.  Before long it’ll be the 2nd annual ISMPP West meeting too – preparations already underway in earnest for that.  Best wishes for the last hours of MedComms Day, everyone!

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Chatting with Chris Brooks, Account Director, Paragon

June 12, 2019

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Steve Scott at Media Contacts has chatted with Chris Brooks, Account Director, Paragon

What attracted you to this career in the first place?

I was working in a related field in operations and was fascinated. The opportunity to travel was a big appeal for me to start with but it was also the fact that I could work in a busy and exciting area that can actually make a positive impact to people’s lives.

What’s your favourite part of your job?

Working with clients. It’s the best feeling when you put in a lot of hard work in the background and impress the client at the end of it. I’m pleased to count most of my clients as friends.

What is the most challenging experience you have faced?

Delivering a promotional symposium in the US on an investigational product – a compliance minefield

What’s the funniest memory and/or highlight of your career so far?

One highlight would have to be receiving an invitation to deliver an industry presentation alongside one of my clients to talk about our experience in publication planning.

Who would play you in the movie of your life?

Someone short!

What’s a typical day look like for you?

No such thing exists, you can plan for tomorrow as much as you like but there will always be a few surprises

What would your key tasks in a typical day be?

See Q6. The standard things would be to check what has come in overnight and prioritise what is on the list of actions and then go from there

Thanks, Chris. Have a great day!

Chatting with Julie Van Onselen, Director at Dermatology Education Partnership

June 12, 2019

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Julia Walton at Media Contacts has chatted with Julie Van Onselen, Director at Dermatology Education Partnership

What attracted you to this career in the first place?

I started off as a nurse and still practise clinically as well as working in medcomms. I diversified into medcomms in order to have more variety, at the same time as specialising in dermatology – the area I am passionate about – and the opportunity to set up my own business

What’s your favourite part of your job?

Every day is different but I love the feeling that the educational work I do ultimately makes a difference to help patients get better care and improve people’s lives

What is the most challenging experience you have faced?

Learning about developing online education and different strategies for online, virtual audiences especially in the early days! Now the possibilities are endless and developments for these learning platforms very varied and exciting.

What’s the highlight of your career so far?

I’ve won a few awards but the highlight was developing an early digital education package, called ‘Scratching The Surface.’ Twenty years on people are still talking about it.

Who would play you in the movie of your life?

Julia Roberts

What would your key tasks in a typical day be?

I’m either in the office or out and about and there is a mixture of writing, consultancy, training and educational development.

Thanks, Julie. Have a great day!

What was your journey into medical education?

June 12, 2019

More from Philip Loder, Director, Client Services, Ogilvy Health

Back to Tracey Wood, Amelia Nickols, Zoe Evans and Rae Workman to ask about their routes to Ogilvy Health Medical Education. Four people, four different routes.

The freelance cobbler’s children don’t go barefoot

June 12, 2019

swainger_01This just in from Corinne Swainger, Freelance Medical Writer based in London

It’s been a somewhat soggy but busy MedComms Day here in London. Over the past few days, I’ve received some enquiries from potential new clients in Poland, Germany and the UK about crafting content for various projects. So this morning I spent time reviewing those enquires to decide whether I could accommodate their specific needs.

These projects included the writing of press releases based on recent neurology conference abstracts, drafting new e-learning modules for pharmacists, crafting a promotional advertorial, and ghost-writing a series of nursing articles for a registered nurse. I referred one enquiry onto another medical writer I know from the MedComms Workbook, who would be more suitable than me for that project.

The cobbler’s children have no shoes. And my freelance medical copywriter’s website doesn’t really present my current services. Like the cobbler, (and many other medcomms freelancers), I’m too busy focusing on my client’s needs. So I haven’t found the time to fix my own web content yet. But I’m delighted that I managed to squeeze in some time to brief my web designer about updating my website at lunch time.

Since I mainly work from home, this often allows me to be in the right place at the right time for my family. So I was able to greet my son today when he arrived home after sitting his first A-level. (Don’t worry, even though I’m a busy cobbler, he doesn’t go barefoot.) For him, taking that A-level has required many weeks of intensive studying. It makes me appreciate that medcomms freelance writing isn’t always that extreme and can involve a lot of fun. Now where did that anvil go?

Safi Dale’s MedComms Day Diary

June 12, 2019

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Safi Dale takes a moment on MedComms Day, to reflect on her work experience placement with Nucleus Global.

I finished my A-levels last summer and am looking forward to going to Manchester University in September to study Biochemistry. Taking a year out has been really exciting and a great experience. However, I’ve been very conscious that I didn’t have a clear understanding of the avenues I could pursue after I graduate. So I was excited to arrange work experience at Nucleus Global and see what life is like in medical communications, which I hadn’t previously known much about. Read the rest of this entry »

Greetings from AMICULUM in the USA

June 12, 2019

Give a wave to the AMICULUM team in the US offices; Chicago and Princeton

17 hours after our #MedComms day celebrations started the first of our US teams are now online and ready to join in the fun. With teams located in 7 countries from New Zealand to the US, our teams are always online somewhere in the world.

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Long conference days

June 12, 2019
eularElaine Bell, freelance medical writer, has sent this in from Spain…
It’s 4.30pm here in Madrid and I am nearing the end of a long working day that began at 6am! I am in Madrid for EULAR to attend a number of video recordings. My role on this trip is as a freelance strategist for Medscape….. the recordings bring together key faculty to discuss hot topics in rheumatology which are then transformed into accredited online learning activities. I really enjoy the discussion of cutting edge science and catching up with key rheumatologist.
I have also been revising a proposal for another client among more mundane tasks such as hunting down key references and abstracts and double checking data.
Tomorrow I will be leading a steering committee meeting and trying to attend some conference sessions followed by another recording on Friday and a poster presentation on Saturday before my flight home.
Meanwhile I plan to catch up with friends for some drinks on one of Madrid’s lovely roof top bars. Adios!

Watch us talk about life in healthcare communications

June 12, 2019

The video from today’s #MedComms webinar is now live on the MedComms YouTube channel.

We talked about life in healthcare communications with Tom Davies, Kirsty Liversidge, Chloe Mapp and Damian Reynolds of AMICULUM.

Rain doesn’t stop MedComms

June 12, 2019

The great British weather has been causing some problems today for some. This from Bryce McMurray, Vice President, Global Medical Communications at Springer Healthcare.

Dedication just to get here today! The Chester office of inScience Communications was practically cut off this morning as a month’s rain in 48 hours left the whole area badly flooded. Not to be put off we have a full complement busily working on a large range of projects. We are bringing a couple of new clients on board at the moment and kicking off some interesting infographic projects. Preparation for the meetings season is in full swing too. All of this frenetic activity has led to an afternoon of popcorn gorging!

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Cake. Move fast or miss it.

June 12, 2019

Cake plays an important part in the MedComms Day. Here’s a contribution from Clare Ferrie at Spirit Group

MedComms freelancers do lunch

June 12, 2019

It’s great to see these informal gatherings of freelancers occurring. It’s good to network. This message was sent in by Fiona Weston, freelance copy-editor.

MedComms Day was very thoroughly celebrated in Yorkshire by the northern subgroup of the MedComms Workbook. Five of us – (clockwise from left), Jenny Smith, Sarah Whitfield, Vicki Evans, Fiona Weston and Howard Donohue – raised a glass and said “Cheers!” to Medcomms, freelancing, and Peter at a long and chatty lunch in Leeds today. Apologies came from Lisa O’Rourke, Felicity Leigh, Andy Lockley and Selena Class, who were all too busy actually MedComming to make it! Here’s to another great year of MedComms and thanks Peter for all you do for our community. Now it’s back to work to catch up the time lost!

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What do you like about working at Ogilvy Health?

June 12, 2019

More from Philip Loder, Director, Client Services, Ogilvy Health

For #MedComms Day, we asked Tracey Wood, Amelia Nickols, Zoe Evans and Rae Workman at a recent team workshop what they liked about working at Ogilvy Health Medical Education. Here’s what they said …

Chatting with Sophie Albon, Freelance Medical Writer and Editor

June 12, 2019

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Steve Scott at Media Contacts has chatted with Sophie Albon, Freelance Medical Writer and Editor.

What attracted you to this career in the first place?

I fell into it. I came out of uni with a science degree with no idea what I could do with it, other than lab work/a PhD. I stumbled across a Scientific Editor role and the rest is history!

What’s your favourite part of your job?

Working with different clients and agencies and Learning about different therapy areas

What is the most challenging experience you have faced?

Managing workload and client expectations is a constant challenge when editorial resource is limited (there are a lot of late nights)

What’s the funniest memory and/or highlight of your career so far?

Being quickly promoted to Senior Medical Writer

What’s a typical day look like for you?

  • Attend internal and client status meetings
  • Write the first draft of a primary manuscript/poster/oral presentation
  • Take in client comments on medical training slides

What would your key tasks in a typical day be?

As above (attend meetings, write materials, address client comments)

Thanks, Sophie. Have a great day!

Chatting with Petra Roberts, Medical Editor and Owner at Swanford Editorial Services

June 12, 2019

medcommsday19_julia_walton_1200x627Julia Walton at Media Contacts has chatted with Petra Roberts, Medical Editor and Owner at Swanford Editorial Services

What attracted you to this career in the first place?

I was headhunted from journal publishing, which can be repetitive, and attracted by the variety of work in medcomms.

What’s your favourite part of your job?

The feeling of flow when I am focused on an edit gives me joy.

What is the most challenging experience you have faced?

Learning to run a business solo is challenging but worthwhile.

What’s the funniest memory of your career?

I turned up soaking wet to an interview and still got the job.

Who would play you in the movie of your life?

I’d like Julia Roberts in ‘finding out the truth’ mode to play me.

What are the key tasks in a typical day?

Scheduling work from various clients in my trusty paper diary, editing and proofreading, and finance admin are the main tasks

Thanks, Petra. Have a great day!